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Coca-Cola Illuminates the Nation with “Stars of Hope” in Annual Christmas Light-Up2 min read

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As the season of joy and reunion begins, Coca-Cola Europacific Aboitiz Philippines (CCEAP) proudly unveils its annual Christmas light display across more than 30 sites nationwide, transforming its facilities into beacons of festive hope and Filipino spirit.

Under the theme “Bituin ng Pag-asa: Guiding Light for a Brighter Future,” the illuminations celebrate the resilience, hope, and togetherness that define the Filipino Christmas. From Naga and Santa Rosa to Iloilo, Misamis Oriental, and Davao, each lighted site serves as a local landmark and a tribute to the communities CCEAP serves.

This cherished tradition also honors the dedication of CCEAP’s nearly 9,000-strong workforce, whose commitment ensures Coca-Cola products refresh Filipino homes daily. True to the company’s sustainable values, each display was conceptualized by CCEAP associates and crafted using recycled and upcycled materials, reflecting the creativity and heart of a truly Filipino Pasko.

Adding to the magic, the iconic Coca-Cola Christmas Truck continues its journey across the country, spreading cheer and creating shared moments in communities far and wide.

“In every challenge Filipinos faced this year, there was always a reason to hold on to hope,” said Gareth McGeown, President and CEO of CCEAP. “As we light up our sites, we aim to spark joy and serve as a beacon of hope—not just for the holidays, but for a brighter, more promising tomorrow. Hope shines brightest when people come together.”

This year’s celebration also acknowledges the trials faced by many Filipinos, including recent natural disasters. Throughout these challenges, CCEAP has stood beside communities, mobilizing relief efforts, providing safe drinking water, and supporting recovery.

With 113 years woven into the fabric of Filipino life, CCEAP remains deeply rooted in local culture—proudly crafting beverages made by Filipinos, for Filipinos. Through 18 manufacturing sites and nearly 70 distribution centers, CCEAP is committed to refreshing lives, uplifting communities, and lighting the way toward a hopeful future, not only at Christmas but all year round.

About Coca-Cola Europacific Aboitiz Philippines (CCEAP)
Coca-Cola Europacific Aboitiz Philippines is the bottling partner and official distributor of Coca-Cola products in the Philippines. With a heritage spanning over a century, CCEAP operates 18 manufacturing sites and a widespread distribution network, delivering refreshment and supporting communities nationwide. Committed to sustainability and local value creation, CCEAP celebrates Filipino traditions and fosters meaningful connections through its products and initiatives.


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